4 Tips For A Great Leadership Pitch
In his bestseller The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Guy Kawasaki gives insights about several skills a enterpreneur should have in order to succeed in business. In my own experience I can say that some of those skills are indeed basic for Leadership Too.
We’ve talked about the need for good communication in leadership and a leader must show good communication skills. For enterpreneurs pitching is a great tool for raising money, it also is essential for reaching agreements. For leaders it can be a great tool too. Most of the time you’re not raising money, you’re raising trust (which turns to be the “money” in your leader-follower relationship).
I’ve adapted the tips in the book for leadership.
Here are Four Tips for a Great Leadership Pitch.
- Explain Yourself in the First Minute. Be clear, be simple. Use everyday words, and bear in mind the following: your audience is waiting for you to answer one question: “What’s our vision?” Next time you make a pitch, answer that question in the very first minute.
- So What? Every time you make a point, answer this question, and give some examples, or real world use of your point. Make it worthwhile to your audience.
- Only you do the talking. In a pitch, it’s advisable for you to do the talking if you’re in charge. If there’s anything technical or specific that has to be covered you should let your experts explain in one or two slides that topic. But remember, they have to be brief.
- Pitch constantly, practice is the breakfast of masters. Start small, with your coworkers, familiy.
LEADERSHIP ACTIONS
- In the next meeting you have, do a pitch.
- Tonight when you get home, do a pitch. Tell your wife/spouse/kids, how much you love her/him/them in the very first minute and give them good examples. Better yet, have a great diner with them.
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