
In this excerpt published by Knowledge@Wharton, J.Stewart Black and Hal B.Gregersen, authors of the book It Starts with One: Changing Individuals Changes Organizations offer examples from the mobile phone industry and from the Spanish exploration of America in the 16th century to explain why organizations and individuals fail to see the need for change. “Why do we fail to see the need for change?” the authors ask. Read on to find out the answer. (HINT: Is your success too bright, to let you see the need for change?)
Here’s the link